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Imagine the Possibilities

The question often gets asked by businesses to their marketing firms, “Do we need an app?” The answer more often than not is “yes.” Here’s why. A Smartphone as a marketing medium offers businesses the unprecedented ability to engage current and prospective clients. In short, it allows you to be everywhere all the time. There are more than 1.6 billion mobile phones in the world. There have been 17.7 billion app downloads to date and by the end of 2014 Gartner forecasts over 185 billion applications will have been downloaded from mobile app stores. This year alone mobile app revenue has reached over $16 billion. Mobility is a way of life and it is here to stay.

Something to Consider

According to PadGadget.com the suggested development cost to build a mobile application can range from $12,000 to $150,000. That sounds like a lot. And it is. The cost of any investment is always a variable to consider when making an important business decision. While many developers would have you believe they’re worth the high ticket price the fact of the matter is you don’t have to spend a large amount of cash to benefit from the mobile industry.

Apparatus is a unique mobile application product that allows all most all businesses regardless of the industry in which they operate the ability to have their own creative app for as little as $795. This isn’t simply a cookie cutter mobile-site version, but a highly effective feature-rich native app designed and developed at a fraction of the cost. That’s mobility delivered. To learn more about Apparatus please click here.